Please play the audio below for instructions on how to complete the Marketing Audit Questionnaire. As you listen to each question, I will give you a few hints as to how you should answer each question. There is a 2-3 second pause between each question, so that you can pause the audio and answer them in the fields below.
Each section you complete will be emailed to you with your answers. Hold on to these answers because they will be relevant as you start to learn and implement marketing strategies throughout this course.
Click play for part 4 of the questionnaire…
If you don’t see the audio player above, please click here to download the file.
Identifying competitive and noncompetitive assets: